Airdrop got an excellent drop in their CPC by 36% and a rise in revenue by 56%.
It’s India’s most favourite merchandise store for anime and gaming. If you love anime and games, this is the right place you have landed to get yourself fashioned in the same way your favourite character in the anime or in the game looks like.
36 %
Decrease in CPC
51 %
Decrease in CPA
70 %
Increase in conversion rate
81 %
Decrease in bugdet waste
56 %
Increase in sales
81 %
Increase in ROAS
Within 4 months of onboarding Airdrop as a client, we have been able to increase the Conv. Rate by 70% while reducing the budget wastage by 81%.
What we did
- Scaling up ROAS with product specific shopping campaigns.
- Remarketing Ads in Google Display network.
- Dynamic remarketing campaign on FB and Insta with discount sequencing.
- Improving product catalogues to increase ROAS of catalogue ads.
- Engaging past customer with short video ads having reviewing content.
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