5 Best Shopify SMS Marketing Tools For eCommerce Store Owners – 2024
Updated on 15/12/2023 at 06:25 am
Shopify SMS Marketing
Targeting and retargeting your target audience with emails is real legwork, but when you hit the right point with top-rated SMS marketing tools, it not only enlarges your eCommerce business base but also helps to scale to new heights.
SMS marketing is the need of the hour. It is one of the most influential marketing elements in the marketing mix, which dramatically impacts eCommerce business niches.
With time, the concept of reaching the target audience via email is gradually becoming less valuable.
The reason beholding is Shopify sms marketing has statistically been proven to be a more powerful way that aids upscaling eCommerce businesses. Not only does it leverages tremendous success, but SMS does have a fast-open rate compared to email.
Communicating business with the help of email marketing leads to the customers’ inboxes being filled with thousands of messages.
Quite likely, they barely feel the need to open those emails and give them a read. In this manner, it becomes next to impossible to outshine among the fierce market competition!
However, over the years, business nerds have shifted their focus to a strategy – SMS or Short Message Service marketing. For businesses, it has transformed from a “nice-to-have” to a “must-to-have” effective solution. With this strategy, you can cut through the noise and connect to your target audience or customers on a personal level.
What is more intriguing about SMS marketing is, there is a whole bunch of Shopify apps that cater to SMS campaigns seamlessly. Need not be mentioned, you can start right over with simply a few clicks.
The challenge arises when eCommerce store owners have to select the most appropriate SMS app fitting their business demand. It is also time-consuming, and to make it time-effective, we have done the legwork by chalking out the best SMS marketing apps for your online Shopify store.
To be at the top of the competition, you just need to keep scrolling below and find the best match for your business.
Read More: How to migrate to Shopify [Easy & Secure].
So, let us discover the top-rated SMS marketing apps that can add feathers to your online business.
Top SMS Marketing Apps For Shopify Store Owners
- SMSBump
SMSBump is a comprehensive SMS marketing app explicitly designed for Shopify store owners. It provides a wide range of features to help businesses engage their customers and drive sales through targeted and personalised text message campaigns.
Precisely, it is best suited for email and SMS communication.
For its vivid services, SMSBump is rated 4.9 with 4,262 reviews on Shopify and is also used by most business owners.
Be it a top-tier business, mediocre or even a startup, SMSBump is crafted to yield the best results.
It has an automated messaging system that targets real-time shoppers, engages them and brings out the maximum benefit with effective interaction.
Primarily focusing on French and English, it integrates with ReCharge, Klaviyo, Yotpo, Privy, ReConvert, and Recart, allowing you to retain the right customers and make abundant sales while recovering abandoned carts.
While being easy to set up, you can also connect this app with your Point of Sales (POS) and Shopify store.
Why Should Shopify Merchants Choose SMSBump?
There are many a reason to opt for SMSBump, but the most crucial for eCommerce store owners are:
- Easily Fits In Your Shopify Store: SMSBump blends seamlessly with your Shopify store allowing store owners to send personalised text messages to their customers while can reach out to the ones who have not been around for a while.
- Customisable: Adding value to the black and white letters, eCommerce store owners can implement a GIF or an image that segregates your brand from the competition.
- Unique SMS Templates: You can access various SMS templates that trigger a higher conversion rate for Shopify store owners.
- Track Campaign Information: eCommerce store owners can further keep track of their Shopify sms marketing campaign’s conversion rates, the number of clicks, revenue and other relevant information for you and your Shopify store.
- Legally Ensured: SMSBump adheres to GDPR and TCPR, ensuring your SMS marketing campaigns comply with UK and EU data protection requirements. This helps safeguard your business from potential legal issues.
SMSBump Pricing Model
When it comes to installing apps, the foremost notion that comes to every business owner is whether the application is free to install! SMSBump is totally free to install with great features indebted. Undoubtedly you can kick-start for free. But to avail the additional advantages for your business to pop up, its plan goes as:
Growth Plan: The growth plan starts from $19 monthly. Along with the freebie features, it includes:
- Owners will get timezone-based messages
- Access to free A/B testing
- Unlimited Opt-in messages with approved keywords
- Owners can mention their business name as the sender
Prime Plan: You get the prime plan at $59 monthly, and to add an extra feather to your Shopify sms marketing plan, eCommerce store owners can opt for the prime plan, where they will have growth features and greater access to:
- Click on to ‘Buy’ option panel
- Customisable brand’s short URL
- Analytics export
- Shopify POS integration
Premium Plan: As the name suggests, it stands by its name, starting at $199 monthly. One gets everything in the prime plan with additional access to:
- Onboarding specialists to guide you through the process
- SMS strategy sessions monthly for better conversion rates
- Top-notch conversational SMS for the target audience
2. Firepush
Firepush is a powerful SMS marketing tool designed for Shopify store owners to increase customer engagement and drive sales. With its robust feature set and user-friendly interface, Firepush makes it simple for eCommerce businesses to leverage the power of text messaging to connect with their customers and achieve better results.
With the help of the Firepush app, a Shopify store owner can retarget their customers in three forms: web push, emails and SMS.
These three elements combined are a powerpack trio for your sales funnel.
When eCommerce store owners approach their target audience in multiple ways, the customer potential maximises to take action for their abandoned carts, resulting in a sale.
Among the trio pack, web push is the most effective action one can opt for, as it can generate lumpsum revenue. It has more opt-in and click rates than emails.
These features of the Firpush app are unique, which other Shopify sms marketing apps do not consist of. Earlier, only email marketing was ruling the market domain, but with this latest app by Shopify, connecting with customers has become much simpler.
For its flexibility and delivering thousands of store owners with its best results, Firepush stands with a 4.7 rating with more than 700 positive reviews.
While taking commands in English, this Shopify sms marketing app integrates profoundly with Loox ‑ Photo Reviews, Growave ‑ Reviews, Privy, PageFly, GemPages and sms.
If you are an eCommerce business owner and reading this blog, it is the best chance to take action to recover your abandoned carts, grow consistent sales, create effective campaigns and drive more revenue.
Why Should Shopify Store Owners Choose Firepush?
The app’s heavily optimised functionalities and advanced reporting tools are nonetheless paramount aspects to look upon. However, the other key essential factors will surely compel one to pick on the Firepush app as their Shopify sms marketing partner.
- Comprehensive Marketing Solutions: Firepush offers a complete suite of marketing tools, including SMS, email, and web push notifications, all within a single platform.
This multi-channel approach allows store owners to reach customers through their preferred communication methods, ensuring better engagement and higher conversion rates.
- Easy Integration With Shopify: Firepush is designed to work seamlessly with Shopify, allowing for quick and hassle-free setup.
The app integrates smoothly with your existing store, making it easy to utilise its powerful features without any technical hurdles.
- Advanced Customer Segmentation: Firepush’s advanced customer segmentation tools enable store owners to target their audience based on various criteria, such as purchase history, location, and browsing behaviour.
This level of targeting ensures that your marketing messages are personalised and relevant, leading to increased customer engagement and higher sales.
- Automation For Time-Saving And Efficiency: With Firepush, you can automate essential marketing communications, such as abandoned cart recovery messages, welcome emails, and order updates.
The automation not only saves you time but also ensures consistent, timely communication with your customers, improving their overall shopping experience.
- Detailed Analytics And Reporting: Firepush provides comprehensive analytics and reporting features that allow tracking your marketing campaigns’ ongoing performance and optimising them for better results.
By taking action to monitor key metrics like open rates, click-through rates, and conversion rates, you can make data-driven decisions to boost your marketing ROI.
- Compliance And Security: Firepush adheres to industry best practices and applicable regulations, ensuring that your marketing campaigns are compliant with privacy laws and safeguarding your customers’ data.
This commitment to security and compliance protects your business’s reputation and fosters customer trust.
Firepush Pricing Model
When it comes to pricing details, Firepush is free of cost and offers an array of advantages catering to your business demands. Hence, give a read to the details and choose your best fit.
Basic Plan: By availing of the basic plan in your Shopify sms marketing scheme, you get access to add 500 free web pushes and emails to the campaigns while up to 60 SMS for $1 credit. Along with it, you will get:
- Basic customer support.
- Abandoned cart recovery.
Pro Plan: With the pro plan of Firepush, store owners can enjoy the benefits of the basic plan, along with which they can grab the full omnichannel package, including automation. Additionally, you will get:
- Advanced email and SMS campaigns
- Priority customer support
- Access to more advanced automation options
- Additional customisation options
Enterprise Plan: The ultimate plan is where eCommerce merchants can access the amenities from the Firepush application. The freebies will come along, yet you will have hands over:
- Unlimited monthly emails.
- Unlimited monthly web pushes.
- Better SMS pricing for customer engagement.
3. Postscript SMS Marketing
Are you seeking a convincing way to engage your Shopify customers and drive sales?
Postscript SMS marketing tool is the perfect solution for you!
powerful marketing tool has been devised explicitly for Shopify store owners who are keen on maximising their revenue through targeted and personalised SMS marketing campaigns.
Read below to explore how it can help you take your Shopify store to new heights.
Postscript is a self-serve SMS marketing tool built with highly Shopify integration. With the help of this Shopify sms marketing tool, Shopify store owners can segment their target audience with thirty eclectic filters according to their surfing behaviour history and interaction with your store.
Primely it focuses on recovering abandoned carts and SMS marketing while it dwells well with Gorgias, Klaviyo, Zapier, Privy, Sumo, and many more.
If you wish to get additional advantages from the app Postscript, Shopify store owners can use their Klaviyo integration which it apprehends based on customers’ email behaviours.
Alongside, you cannot collect a bunch of customers’ phone numbers and start texting, even if they have provided the numbers for building valuable information.
Postscript SMS marketing has TCPA compliance which meets all messaging regulations that are profoundly required for attaining opt-ins. This allows merchants to lay their focus on messages, growing their list of customers while drive in real tangible revenue.
Their two main types of messaging namely – action-based automation campaigns and manual campaigns. Once you start running these campaigns, you can utilise the thirty filters by Postscript and chalk out the list of customers you want to send messages to.
You might be thinking, what is differentiating Postscript from other Shopify sms marketing tools?
The most significant aspect that determines the app is its nuance segmenting abilities. It sends automated text messages to customers per their purchase and abandoned cart histories, which effectively retains customers rather than adding one more unsubscriber.
Carrying this unique set of features, Postscript stands among the best Shopify sms marketing tool, with a rating of 4.9 and a global trust of 1,882 satisfied reviews. It is quick and easy to start, welcoming small and medium-sized businesses to scale up their eCommerce business.
Why Should Shopify Store Owners Choose Postscript SMS Marketing?
As a store owner, it might be an intriguing thought what are the other features of choosing Postscript over other Shopify sms marketing channels? In order to break the barrier, scroll down and know how Postscript makes a real difference.
- High Engagement Rates: Shopify sms marketing has consistently shown higher open and click-through rates compared to email marketing.
With nearly 98% open rates, your messages are much more likely to be seen and acted upon by your customers, ensuring better engagement and a higher likelihood of conversions with Postscript.
- Instant Communication: Unlike emails, which can take some time to be delivered and read, with the Shopify sms marketing tool, SMS messages are sent and received almost instantly. Postscript allows you to communicate compelling time-sensitive offers and promotions to your customers.
- Personalisation And Targeting: Postscript enables you to segment your customers based on various factors, such as purchasing behaviour, demographics, and location, while sending highly targeted messages that resonate appropriately and result in conversions.
- Automation Capabilities: Postscript saves time and helps to ensure you get all the potential sales by utilising abandoned cart reminders, post-purchase follow-ups, and promotional campaigns.
- Cost-Effective Marketing: Shopify sms marketing with Postscript is relatively inexpensive compared to various marketing channels, making it efficient to achieve a high return on investment with a smaller budget.
- Easy Integration With Shopify: Postscript has been specifically developed to work seamlessly with Shopify, making it simple to set up and start using, ensuring that you can quickly implement Postscript SMS marketing in your store without any technical hurdles.
Postscript SMS Marketing Pricing Model
It is inevitable that eCommerce store owners have the desire to succeed with a minimum value investment, and for that, Postscript is the right fit as it has the best of plans for all sizes of businesses.
Free Plan: Postscript is free to install and charges $0 monthly. Alongside, you will avail the benefits of:
- Automation and campaigns
- Access to subscriber acquisition tools along with two opt-in keywords
- Unlimited segments
- Access to help centre
- A dedicated toll-free number
Growth Plan: The growth plan comes with a bundle of benefits charging $100 monthly that consists of all of the attributes of the free plan along with the following:
- Store owners get to use unlimited opt-in keywords
- A live chat and email support system
- Unlimited integrations
Professional Plan: If you are looking for an all-in-one package with a charge of $500 monthly, the professional plan will be the best one to fit your eCommerce business needs. It includes:
- All benefits from the growth plan
- Specialist assistance during onboarding
- Committed CSM
- Exclusive chat support
- Custom integration
- Special opt-in tools
- Short branded links
4. Automizely SMS Marketing
If you wish to recover those abandoned carts on your online store and bring back the lost sales, Automizely is the app for you!
This robust Shopify sms marketing tool enables you to reach your customers through targeted and personalised SMS campaigns, ensuring that your messages resonate with your audience and contribute to your store’s success.
It is a challenging piece to grab the audience’s attention once they decide to leave the checkout process on halt.
Instead, it takes real legwork to attain their attention on the website. However, Automizely SMS marketing has made the process much simpler.
Sending compelling messages to nudge the customers is fine, but knocking them at scheduled intervals is the key to recapturing the lost sales.
With Automizely SMS marketing, eCommerce store owners can set the app to send notifications in the form of intriguing text messages, convincing the customers to move to the final checkout.
Automated in the English language, Automizely primely focuses on SMS marketing and the abandoned cart recovery process. Moreover, its integration with Automizely and AfterShip makes it tangible and flexible for Shopify store owners. Over the years, its abundant usage with the best results has helped it to keep a rating score of 4.9 with more than 313 customer reviews.
Why Shopify Store Owners Must Opt For Automizely?
As a store owner, you might be contemplating why you should opt for Automizely SMS marketing over other communication channels. Here are the top reasons that make Automizely the perfect choice for your marketing needs:
- High Engagement Rates: Shopify sms marketing consistently demonstrates higher open and click-through rates.
With open rates close to 98%, your messages are far more likely to be seen and acted upon by your customers, ensuring better engagement and a higher likelihood of conversions.
- Direct Communication: Unlike emails, which can take time to be delivered and read, SMS messages are sent and received almost instantly.
This lets you communicate time-sensitive offers and promotions to your customers, driving impulsive purchases and increasing sales.
- Personalisation And Targeting: With the Shopify sms marketing tool, Automizely, you can segment your customers based on various criteria, such as purchase history, location, and demographics.
This allows you to send highly targeted and personalised messages, which are more likely to resonate with your audience and result in conversions.
- Automation Capabilities: Automizely offers a range of automated campaigns that can save you time.
These include abandoned cart reminders, post-purchase follow-ups, and promotional campaigns, which can all be customised to suit your needs.
- Cost-Effective Marketing: SMS marketing is relatively inexpensive compared to other marketing channels.
This means you can achieve a high return on investment with a smaller budget, making it an optimal choice for businesses of all sizes.
- Compliance And Security: Automizely is fully GDPR and TCPA compliant, ensuring that your customer’s data is protected and your marketing efforts adhere to relevant regulations.
This Shopify sms marketing solution gives you peace of mind and reduces the risk of potential fines or legal issues.
Automizely SMS Marketing Pricing Model
In Shopify sms marketing tools, pricing is a crucial aspect to consider before making ultimate use.
So, by now, if you have read the unique features of the Automizely SMS marketing app, get to know about the affordable pricing details. Undoubtedly any sized business enterprise can purchase without making a hole in their pocket.
Free Plan: Freebies are indeed the best, and Automizely has the exact right features in their free plan to support your eCommerce business store. You will get:
- Automated messages and texts
- TCPA compliance
- Free campaign analytics
- 1-click setup
Custom Plan: The custom plan in Automizely’s Shopify sms marketing is something every store owner wants. It has the features one needs to fulfil their target goals to sustain in the competitive market that includes:
- Enterprise SLA
- Dedicated account manager
- Account reviews every quarter
- Custom integration
5. SMS Marketing And WhatsApp: TCW
Are you waiting with the intent of targeting Whatsapp users? Look no further, as TCW can be of great help.
In today’s fast-paced and competitive eCommerce landscape, staying ahead of the curve and engaging your customers effectively is more important than ever.
That is where TCW, a cutting-edge Shopify sms marketing tool, comes into play. With its seamless integration of SMS and WhatsApp marketing, TCW offers a comprehensive solution for eCommerce store owners looking to boost customer engagement, drive sales, and grow their business.
Diving to its origin, TCW is a Shipway product that works on the integration with SMS Notifications, Whatsapp Chat, Judge.me – Klaviyo, Re-Convert – Pagefly, Growave – Aftership and Customer Winback.
Along with keeping a follow-up with messages with your customers, Whatsapp is another feasible way to compel customers to complete their orders.
As the globe stays digitally connected throughout the day, this Shopify sms marketing app is designed in a manner where it sends automated messages three times to the customers.
Additionally, this Shopify sms marketing tool unlocks the pathway of communicating directly with customers through Whatsapp. With a 4.6 rating and more than 331 contented reviews, this is a powerful app to build rapport with existing and new customers while upscaling the business to a new level.
Why Should You Choose TCW?
Undoubtedly TCW offers the best features in the market to bring back old and inactive customers. Still, the additional features will trigger you to use TCW’s Shopify sms marketing solution for your online Shopify store.
- Unified SMS And WhatsApp Marketing: TCW sets itself apart by offering a single platform for SMS and WhatsApp marketing.
This simplifies your marketing efforts and allows you to reach a broader set of audience and cater to their preferred communication channels.
- Seamless Shopify Integration: TCW has been designed to work effortlessly with Shopify, ensuring easy setup and immediate use without technical obstacles.
- Advanced Segmentation And Personalisation: The Shopify sms marketing app enables you to segment your customers based on various factors, such as purchase behaviour, location, and demographics.
This allows you to create highly targeted and personalised messages, which are more likely to resonate with your audience and result in conversions.
- Pre-built And Customisable Templates: TCW offers a range of pre-built SMS and WhatsApp templates that can be customised to match your brand’s tone and style.
It makes it easy for this Shopify sms marketing tool to create visually appealing and engaging marketing campaigns with just a few clicks.
- Automated Campaigns: The app provides various automated campaigns, including abandoned cart reminders, post-purchase follow-ups, and promotional offers.
These automation features save you time and help you get all the potential sales.
- Comprehensive Analytics And Reporting: TCW offers in-depth analytics and reporting features, allowing you to monitor the performance of your SMS and WhatsApp campaigns.
With this Shopify sms marketing solution, you can track key metrics like delivery, open, and conversion rates to make data-driven decisions and optimise your marketing strategy.
TCW Pricing Model
Despite Shopify sms marketing offering a range of benefits for Shopify store owners, the pricing value of the TCW sms marketing tool is pocket friendly. First and foremost, it is free to install for any growing or existing store owner.
However, you can grab their other plans to reap their plethora of features.
Free Plan: The free plan of the TCW tool is free of cost while offering an array of services that an eCommerce store owner can use as per their needs. However, an amount is charged on SMS varying on the country. This includes:
- Alert SMS on orders
- Whatsapp widget
- SMS campaigns
- Scratch cards
- Two automation flow
- Analysis and segmentation
- MMS facility for US and Canada
- Opt-in for subscribers
Premium Plan: If you wish to go another step further with your Shopify sms marketing plan, the premium plan can be the best fit for you. It costs $29 monthly, including:
- The free plan
- Personal Whatsapp and SMS account
- Five automation flows
- Whatsapp campaigns
- One-on-one conversation benefit
- Extra 5% credit
- 3,000 subscribers
- Segment integration
Growth Plan: With each leap in your Shopify sms marketing process, a Shopify store owner can get closer to their business goal, and to achieve that, the growth plan is the ultimate solution. It charges $79 monthly, along with several benefits:
- The premium plan
- 20,000 subscribers limit
- Nine automation flows
- Unique and customisable Whatsapp templates
- Multiple scratch card templates
- 10% extra credits
Enterprise Plan: Improve your sales instantly with TCW’s enterprise plan. Shopify store owners will get a free hand to move forward with their Shopify sms marketing campaigns for just $199 monthly. The cost is worth to be spent as it offers:
- The growth plan
- No subscription barrier
- Complete automation flows
- Multiple scratch cards
- Branded customisations
- Discrete Whatsapp templates
- 15% extra credits
Bottom Line
Shopify sms marketing is often underappreciated as email marketing was ruling the former market domain. With the rising competition and challenges, store owners are fetching up for solutions that can give them positive results in a short time.
The introduction of SMS marketing tools made staying uptight in the fierce competition easier. Today, SMS marketing has become a potent marketing tactic.
However, among the many, choosing the best of the best can be tedious.
Making the process simpler, we have jotted down the most rated and used SMS marketing applications for your eCommerce business. If you are still in the dilemma of how to boost your sales, get in touch with Oxedent, as our experts will draw the map towards success for you.
Find us on Google or visit our Homepage or Contact us.
This article was written by Biplab Poddar
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