PPC campaign structure explained for ecommerce brands
Discover what a PPC campaign structure is and how mastering it can transform your ecommerce advertising results. Start optimizing today! ... Read More
Biplab Poddar
Biplab PoddarView all posts
Biplab Poddar is the Founder & CEO of Oxedent. He is a Google Ads Lover and CRO Strategist. He Helped 250 plus businesses to launch their first PPC campaigns as well as optimize the campaigns to get maximum out of their ad spend.
PPC agency red flags ecommerce owners must know
Discover crucial ppc agency red flags ecommerce owners must know to protect your ad budget and boost sales. Read this essential guide! ... Read More
Google Shopping agency: what good looks like
Choosing a Google Shopping agency? Learn what drives profit, cuts waste and helps established eCommerce brands scale with control. ... Read More
The role of Google Ads in ecommerce revenue
Discover the true role of Google Ads in ecommerce revenue. Learn how to connect with ready-to-purchase buyers and boost your sales! ... Read More
PPC agency specialisation benefits for ecommerce brands
Discover the ppc agency specialisation benefits for ecommerce brands. Learn how focused expertise can maximize your ad spend efficiency! ... Read More
How to Lower Blended CAC Without Guesswork
Learn how to lower blended CAC with sharper channel mix, tighter tracking, better conversion rates, and less wasted spend across paid media. ... Read More
Budget management Google Ads agency guide 2026
Master your ad spend with our 2026 guide! Discover how a budget management Google Ads agency can boost your ROI and cut waste today. ... Read More
Google Ads conversion setup: a 2026 guide
Discover what is google ads conversion setup to boost your ad performance. Our 2026 guide shows you how to track success effectively! ... Read More
Profitable Customer Acquisition for Ecommerce
Profitable customer acquisition ecommerce depends on margin control, clean data, smarter bidding and scaling only what converts into cash. ... Read More
VAT and Google Ads UK: what you need to know
Discover the essentials of VAT and Google Ads UK. Understand the reverse charge mechanism and avoid costly mistakes in your eCommerce business. ... Read More